System Administrator To manage and assign users in Setup and access Data Cloud Setup, you must have a System Administrator user profile or permissions that grant access to Salesforce Setup. NOTE:You don't need a Data Cloud standard permission set to access Data Cloud Setup.
Data Cloud Admin→ ****Users with this permission set can access all functionality within Data Cloud, including mapping data to the data model, creating data streams, identity resolution rulesets, and insights.
Data Cloud User→Users with this permission set can view Data Cloud features.
Data Cloud Marketing Admin→Users with this permission set can manage day-to-day configuration needs, support, maintenance, and perform regular internal system audits.
Data Cloud Data Aware Specialist→Users with this permission set can map data to the data model and create data streams, identity resolution rulesets, and calculated insights.
Data Cloud Marketing Manager→Users with this permission set can manage an overall segmentation strategy, including creating activation targets and activations.
Data Cloud Marketing Specialist→Users with this permission set can create segments.